I oversaw the digital branding and creative development for Pacific Park’s new Funhouse, working closely with EPIC Entertainment and SC Holdings from concept through launch. My role included managing visual identity, reviewing 3D and spatial design proposals, and coordinating digital assets for marketing and guest experience. Since opening, I have expanded the Funhouse’s design through new wayfinding systems and additional environmental elements.
pacpark.com/funhouse
https://www.nbclosangeles.com/the-scene/this-is-no-optical-illusion-an-old-timey-funhouse-has-returned-to-santa-monica/3777166/